Macrotown Adventures® CIC was established to deliver the initiative’s community and educational mission.
The CIC works with schools, libraries and community organisations to bring the stories to life through educational programmes and creative engagement activities.
These activities may include:
Through these programmes, Macrotown Adventures® CIC aims to support children’s learning while helping communities engage with positive wellbeing education.
Macrotown Adventures® CIC is a community-focused organisation established to promote children’s wellbeing, food literacy and positive relationships with health through creative storytelling, education and engagement.
Founded by Parvaze Ghani, the author and creator of Macrotown Adventures® CIC, has been created to ensure the stories and characters are used to deliver meaningful social impact within schools, libraries, community settings and homes.
The vision of Macrotown Adventures® CIC is to help children better understand their bodies, food choices and wellbeing through imaginative storytelling that is positive, inclusive and empowering.
The CIC will work with:
Through workshops, learning resources, storytelling and educational materials. Macrotown Adventures® CIC aims to support children’s early understanding of nutrition, wellbeing and personal development creatively and engagingly.
While the intellectual property and creative works remain owned by the author and creator, Macrotown Adventures® CIC has been established to deliver the initiative’s social mission and community programmes, ensuring the long-term vision reaches children and families across all communities.
Macrotown Adventures® CIC is a community-focused organisation established to promote children’s wellbeing, food literacy and positive relationships with health through creative storytelling, education and engagement.
Founded by Parvaze Ghani, the author and creator of Macrotown Adventures® CIC, has been created to ensure the stories and characters are used to deliver meaningful social impact within schools, libraries, community settings and homes.
The vision of Macrotown Adventures® CIC is to help children better understand their bodies, food choices and wellbeing through imaginative storytelling that is positive, inclusive and empowering.
The CIC will work with:
Through workshops, learning resources, storytelling and educational materials. Macrotown Adventures® CIC aims to support children’s early understanding of nutrition, wellbeing and personal development creatively and engagingly.
While the intellectual property and creative works remain owned by the author and creator, Macrotown Adventures® CIC has been established to deliver the initiative’s social mission and community programmes, ensuring the long-term vision reaches children and families across all communities.
The intellectual property relating to Macrotown Adventures®, including but not limited to the name, characters, stories, illustrations and associated creative works, remains the property of Parvaze Ghani, the original author and creator.
To enable the delivery of the social mission, Parvaze Ghani grants Macrotown Adventures® CIC an exclusive licence to use the Macrotown Adventures® intellectual property for the purpose of:
The licence allows Macrotown Adventures CIC to use the Macrotown Adventures® brand and content to fulfil its community interest objectives.
The intellectual property remains owned by the creator and the licence ensures that the work is used in ways that remain aligned with the original vision, values and educational purpose of Macrotown Adventures®
This structure protects the creative ownership of the work while allowing the CIC to expand its social impact and reach.
We create fun and engaging stories that help children understand food, wellbeing, growth and healthy habits in ways they can relate to.
We deliver storytelling workshops, author visits and educational activities that complement literacy, PSHE and wellbeing learning.
We work with libraries, community organisations and local partners to ensure children have access to books and learning opportunities beyond the classroom.
Our stories encourage positive conversation around wellbeing, healthy choices, confidence and self-awareness.
We use storytelling to inspire reading, imagination and a lifelong love of books.